Established in 2011, PR News’ Measurement Hall of Fame recognizes long-standing and continued efforts in advancing and championing PR measurement and analysis, and the promotion and awareness of key metrics within the PR community. On April 17 at its annual Measurement Conference in Philadelphia, PR News will induct three communications leaders into this exclusive club….
Starting on Monday, Sonos will pull its advertising from the four platforms for a week.
Phase two of the heartwarming recruitment campaign lands this week.
The news that Ketchum and Text100 will end their 17-year stints working on IBM’s PR account raises questions about the integration of communications and marketing, agency longevity, and innovation in a disruptive world.
WPP said it brought in Cambridge Analytica as a “potential sub-contractor” during its pitch.
Bad things happen. Some issues are a blip on the radar. Other crises focus a powerful magnifying glass on the heart of your organization. As communicators, we strive to tell positive, empowering stories for our clients. What do you do when the news tips the scale the other way? One recent example familiar to many…
Start with the premise that all business issues can be traced to a communications breakdown. If true, this means internal communications pros should be critical to fixing organizations’ business problems. Institute for PR Measurement Commission member Mary Miller describes how internal communicators can rise from producing outputs (company-wide emails, intranet content, e-newsletters, executive videos, etc.)…
Was Mark Zuckerberg’s explanation enough, or are you just done at this point?
Women’s History Month is an opportune time to highlight and celebrate the accomplishments of women. I believe the more we do this, the more clients, companies, organizations, voters, and so many others will take notice
The SVP of the travel and destination agency joins the show to talk Facebook’s crisis and the other news of the week.