PRNEWS Announces 2019 Digital Awards Winners

And while the digital plane constantly evolves, the high standards to which creative messaging resonates on a technological level, does not. The 2019 Digital Awards brought out the best in the business, honoring winners that speak on a global level. PRNEWS hosted the breakfast event on Oct. 18 at New York City’s storied Yale Club,…

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The future is now

Get ready for upcoming trends at the Future of Communications Conference. Wouldn’t it be nice to have a crystal ball to tell you what’s coming up in the world of communications? We’ve got the next best thing—Ragan’s The Future of Communications Conference, Nov. 5–6, in Chicago. Register here. Your job isn’t just to manage your…

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Are ‘influencers’ really that influential?

Some people have huge social media followings, and some have the power to shape civilization. Sometimes those groups overlap—but not always. Consider the difference between being an “influencer” and being influential. Take, for example, Frances Arnold of CalTech, who won the Nobel Prize in Chemistry for her work in unlocking the key to the evolutionary process, so…

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KFC ‘seasoned tickets’ sell out, Malibu Barbie as an Airbnb host, and the beer wars slosh on

Also: Juul pulls fruit-flavored products in U.S., Experian’s media relations secrets, interactions on Facebook and Instagram remain steady, and more. Good morning, PR pros: A partnership promising to deliver chicken wings also delivered PR and marketing success. After KFC launched its Kentucky Fried Wings, it offered 500 fans “seasoned tickets.” For $75, the fans will…

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